The Medical Affairs and Healthcare Industry Chronicle

What Is Covid19 Teaching Us?

We are in a state of emergency. Our friends and families are far away even if they are just round the corner. Most of us don’t leave the house beyond essential trips. All meetings are virtual. Working from home is the new normal. And we are addicted to COVID19 updates, which only serve to increase our anxiety.

Today’s newsletter is about learning from this situation for the future. Taking our collective experience and using it when we are next faced with a personal or work-related crisis.

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Good Data is the Foundation for Good Business

In business, facts and data matter. They are the foundation of success. However, when it comes to running successful projects, ignore feelings at your peril.

Today’s newsletter is about feelings. Especially on how to engage your stakeholders feelings to ensure your global projects run more smoothly.

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Forget Thinking Outside The Box

Exciting news – my new website is finally live. It has been a veritable labour of love, I think we started in January, you can imagine relieved I am that it is finally finished, for now.

Ever wondered why I called my company elytra?Curious about the beetle connection? More work than you can handle and you too have realised with a shock that there are only 13 weeks to the end of the year? I still cannot get over this. Or are you interested in exploring how coaching can help you be more effective?

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Introducing The Best End-To-End Software Solution For Medical Affairs

Today I received an email. A colleague named four vendors asking “which of the four provides the best end-to-end software solution for Medical Affairs teams?”

The answer, is, of course, spoiler alert “none of them”.

The good news is that the answer, all of them, is also true.

Today’s edition will focus on how to pick the best software solution for your business needs.

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What Keeps Me Going? My Patients, Says France’s Oldest Doctor at 98

According to a recent Guardian article, more than 50% of GPs in France are older than 60, choosing to continue to work to give patients access to treatment.

What keeps me going? France’s oldest doctor says my patients.

At 98 years old he is still practicing because in the area of France where he lives there are not enough practicing GPs. His son retired as a doctor at 67.

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Why Patients Trust Robots and the Days of Talking to Your Doctor Are Over

Working efficiently in complex systems and delivering complex projects keeps me busy. Curiosity about how humans interact with each other keeps me motivated. Curiosity on how to increase efficiencies and free up human resources has led to a fascination with technology.Focus on both areas and technological advances have led to a fascination with how humans interact with AI.

Read on to find out why patients trust robots and why, based on experiments I have seen, I am starting to doubt the truth of the following statement “AI will never replace doctors because patients will always want the human touch”

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The flood in my apartment — 9 lessons on how to manage any project

Projects come in many different shapes and sizes.

However, the fundamental factors that will ensure your project runs well, are the same whether you are designing and implementing an IT system or re-organizing your global medical information function.

Inspired by a flood and a hole in my wall during a recent remodeling project I decided to use this example as a case study to highlight how you can achieve great project outcomes.

Today’s newsletter is: 9 Lessons for Stellar Project Management

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Medical information — a patient’s experience of calling Medical Information now and her vision for the future

Pharma companies often discuss what patients want.

And, while patients often contact Medical Information teams, the teams are challenged to provide information that is relevant to the patienta but still in line with the regulations.

Recently at a conference, a company representative was talking about providing Medical Information letters to patients. In an audience survey most participants said, yes, we are writing letters for patients. When asked how many of them involved patients in designing those letters? Not a single hand went up.

To find out what patients want from pharmaceutical companies Medical Information teams I interviewed Suz Schradt, Director of Patient-Engagement at the Arthritis Foundation and a long-term advocate for patient engagement.

Today I am sharing with you Suz’ experience of a Medinfo Service and what her vision is for the type of information she would like to be able to access one day in the future.

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