Last week I enjoyed a bike ride through France with a fabulous group of people. In the group we had a nurse who referred to herself as the princess, and her husband, an entrepreneur who left home at sixteen to travel the world and went on to build a successful business. There was also a

Only 213 days to the end of the year. Sounds like a lot, but if you deduct weekend days (60) you realise just how quickly time is passing. Today’s topics: – Do you work for good or bad pharma?– Unplug and play– In celebration: one of the best subject lines ever!– It’s later than you

The last two weeks have been quite demanding. After returning home from my UK trip, where everything that could possibly go wrong, did, my Swiss doctor took one look at my ankle and sent me for an MRI scan. Beyond the doors of my home, pharma is perpetually reorganising itself, the stock markets have taken

Recently I’ve been thinking about customer experience. All my memories of the times it’s been great are related to the individuals representing the brand, not the brand itself. After all, if I buy a premium product, I expect it to work. It’s the extra human factor that adds joy. Last week I experienced some incredible

Thanks to the pandemic, I developed an exercise habit. I cycle most days. The reason I go out is as much for my soul as it is for my body. Rain or shine, every day nature has new surprises in store for me and I arrive home re-energised. Balance is the key to a happy

How fast things change. Last April, I spent a month in England. This entailed ten days of self-isolation, four mandatory PCR tests and daily phone calls from a UK government agency monitoring my adherence to the self-isolation rules. Covid vaccines only started being rolled out for my age group in May and that is when

I have just “got back” from a virtual Medical Affairs and Scientific Communications (MASC) meeting, held on 21st-23rd March in Orlando, Florida. While I didn’t miss the travel experience – planes, masks, navigating gargantuan US airports trying to find my rental car, and jet lag – I did miss seeing everyone after a two-year hiatus.

March is the colour of daffodils and Seville oranges. The latter are almost impossible to track down where I live but abundant in Israel, where I was a week ago. The trees by the roadsides were full of oranges and I was tempted to buy another suitcase just to bring some home. Knowing what you

Sunshine, blue skies and the first colourful flowers are providing me with happiness this week. And I have just finished planning a business trip to Israel. The last time I was there was on my gap year, before I started medical school. I met an Israeli family at a bus stop and ended up living

Almost two months down, ten months to go. The sun is shining, the air is bright and the buds on the trees are starting to unfurl. It feels like spring is on its way. Recently on a walk through the city, the street musicians were back, people were out in droves and for the first